Fiona Knowles
As joint General Manager of Gyro Middle East, Fiona oversees client services for the Gulf region based in Dubai Media City.
Fiona has ten years’ integrated agency experience developing and managing award-winning campaigns within both the business and consumer sectors for many clients across multiple industries including Sony, Virgin Atlantic, Shell, Palm, Ladbrokes and Hewlett Packard.
Fiona’s interest and passion for international marketing was borne from an early client-side marketing role in Muscat, followed by agency roles in Miami, San Francisco and London where she conceived and implemented programmes for some of the world’s largest brands. Having relocated to Dubai, Fiona is keen to bring her international marketing experience to one of the world’s fastest growing and most inspiring cities.
Her passion is customer loyalty and advocacy – driven through consistent, relevant and positive brand communications. Fiona believes in true integration, accurate targeting, creative brilliance and above all, results.